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Freshly Microwaved

A peculiar thing happened this morning. On my way into the office I spotted a Dunkin’ Donuts drive thru bag on a co-workers desk. It was folded over and closed with a sticker that read “Delivered fresh to you,” and in that moment I realized that was a big fat lie.   For better or for worse we live in a world where instant is too slow. Did the fine people at Dunkin’ hand crack an egg and place it gingerly on a freshly baked English muffin? No, they pulled […]

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How Does Social Media Play a Huge Role During an Illness?

Have you known a friend or a loved one who’s had a serious illness? Was it difficult to find out how they were doing without being one of the dozens of people who call, text or email? What’s the best way to communicate without intruding yet show how much you care? When I was diagnosed on December 3, 2013 with breast cancer, I was overwhelmed. I was not only overwhelmed with the diagnosis, treatment and prognosis, but also with the communication to family and friends. How would I share my […]

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Don’t Be Left Out of the Trend……#Hashtags

Have you ever stumbled upon a post on your social media feed and wonder what the pound sign (#) followed by a specific topic or phrase might be? It’s a #hashtag!   What is a Hashtag? A hashtag is the pound/hash (#) symbol followed by a word or phrase. The purpose of hashtags is that it turns the word/phrase into a searchable link. This trend not only organizes and archives discussion topics, but creates a timely conversation for the whole world to join. For example, if you wanted to post […]

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Are You Giving Your Customers What They Want on Social Media?

When it comes to social media, some companies get it and some companies don’t. Unlike traditional advertising, social media is not a megaphone; it’s a conversation. On social media there are always two active participants: you and your customers/clients. In fact, 39% of people expect to be able to use social media for customer service inquiries. That’s a lot of loyal customers who wants to be able to talk to you and get answers quickly and efficiently online. So don’t drop the ball, and even more importantly, communicate correctly. What’s […]

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It’s the Simple Things That Count

Not many people pay attention to what makes an image a “good one.” It’s common for the average person just to think, “Nice!” or, “That’s ugly,” but why? Well, you would be surprised to know the small things that can make or break an image.  Here are a few:   Alignment When we hear the word alignment in reference to an image, “center” is usually the next thought. It’s not always about the center though, it’s about what works for each image. However, when it’s about making it centered; it […]

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I’d Like to Thank the Academy…

For their not so great social media skills on Instagram during this year’s Oscar awards. It gave me an amazing idea, not only  to review them for this blog, but also to review for their sake. Hey, Academy? Give us a call.  I know a few social media specialists who would love to be on next year’s red carpet. No, seriously, give us a call: (800) 627-1265       This video blog was written and recorded by Ginger Marks. Ginger is a Social Media Community Specialist with Media Connect Partners and […]

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Can My Social Media Be Fun?

Of course it can! In fact, your social media needs to be fun. Unlike the more traditional advertising of the Mad Men era, social media is all about entertainment value. You have less than a second to grab someone’s attention and the best way to make someone stop their endless scroll—make it worth their smile.   Recently, Sesame Street jumped onto Twitter and jumped into the spotlight. The most popular Sesame Street characters like @Bert, @Ernie, @OscarTheGrouch, and @Grover began their own accounts and tweeted as who they are. In […]

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Tools Can Change Your (Social) Life

Can you imagine peeling a dozen of potatoes without a peeler? What about making a gallon of fresh orange juice without using a juicer? Since the beginning of time, tools have made life so much easier for us “poor humans.”   Even in the Bible, though not literal, there are the tools of the spirit. (Breastplate of Righteousness, Gospel of Peace, Shield of Faith, Helmet of Salvation, Sword of the Spirit)   The examples above prove that tools really can change your life!   Have you thought about how you […]

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Across the World with Technology

During his recent visit to Mumbai, India, Brian noticed how much social media was being used across the world. What two platforms do you think were most popular in India?     This video blog was written and recorded by Brian Boyd. Brian is the CEO of Media Connect Partners. 

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How Much is Your Content Worth?

I’m guilty. I was watching an episode of “Pawn Stars” because literally, there was nothing else on. It went like this: someone entered the pawn shop with a letter from Abe Lincoln, wanting some cash to pay for his son’s tuition. He had done some research and estimated the letter was worth about $15,000. “Sure, it could be worth $15,000 – but that’s only if Abe Lincoln wrote it himself,” said the shop owner. They brought the letter to a specialist for verification. Sure enough, it was Lincoln himself that […]

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